from Pew Research Center
83% of American adults (18 years and older) own cell phones.
73% of adult cell phone owners send and receive text messages.
31% of adult cell phone owners prefer texts to talking.
53% of adult cell phone owners prefer a voice call.
109.5 average number of text messages adults ages 18-24 send or receive per day.
50 overall average number of text messages adults ages 18 and older send or receive per day.
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