• Home
  • Issues
  • Articles
    • Alan Day
    • Alan Stewart
    • Ed Litton
    • Gary Miller
    • Keith Drury
    • Michael Catt
    • Stephanie Bennett
    • Vance Havner
    • Warren Wiersbe
  • Quotes
  • Sermon Outlines
  • Podcasts
  • More
    • Book Reviews
    • Calendar
    • Odds n Ends
    • Web Resources

Calendar

July 2022
S M T W T F S
 12
3456789
10111213141516
17181920212223
24252627282930
31  
« Jul    

Archives

  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019

Categories

  • Alan Day
  • Alan Stewart
  • Articles
  • Book Reviews
  • Calendar
  • Ed Litton
  • Gary Miller
  • Issues
  • Keith Drury
  • Michael Catt
  • Odds-n-Ends
  • Podcasts
  • Quotes
  • Sermon Outlines
  • Stephanie Bennett
  • Uncategorized
  • Vance Havner
  • Volume 01 | Issue 01
  • Volume 01 | Issue 02
  • Volume 01 | Issue 03
  • Volume 01 | Issue 04
  • Volume 01 | Issue 05
  • Volume 01 | Issue 06
  • Volume 01 | Issue 07
  • Volume 01 | Issue 08
  • Volume 01 | Issue 09
  • Volume 01 | Issue 10
  • Volume 01 | Issue 11
  • Volume 01 | Issue 12
  • Volume 01 | Issue 13
  • Volume 01 | Issue 14
  • Volume 02 | Issue 01
  • Volume 02 | Issue 02
  • Volume 02 | Issue 03
  • Volume 02 | Issue 04
  • Volume 02 | Issue 05
  • Volume 02 | Issue 06
  • Volume 02 | Issue 07
  • Volume 02 | Issue 08
  • Volume 02 | Issue 09
  • Volume 02 | Issue 10
  • Volume 02 | Issue 11
  • Volume 02 | Issue 12
  • Volume 02 | Issue 13
  • Volume 02 | Issue 14
  • Volume 02 | Issue 15
  • Volume 02 | Issue 16
  • Volume 02 | Issue 17
  • Volume 02 | Issue 18
  • Volume 02 | Issue 19
  • Volume 02 | Issue 20
  • Volume 02 | Issue 21
  • Volume 02 | Issue 22
  • Volume 02 | Issue 23
  • Volume 02 | Issue 24
  • Volume 02 | Issue 25
  • Volume 03 | Issue 01
  • Volume 03 | Issue 02
  • Volume 03 | Issue 03
  • Volume 03 | Issue 04
  • Volume 03 | Issue 05
  • Volume 03 | Issue 06
  • Volume 03 | Issue 07
  • Volume 03 | Issue 08
  • Volume 03 | Issue 09
  • Volume 03 | Issue 10
  • Volume 03 | Issue 11
  • Volume 03 | Issue 12
  • Volume 03 | Issue 13
  • Volume 03 | Issue 14
  • Volume 03 | Issue 15
  • Volume 03 | Issue 16
  • Volume 03 | Issue 17
  • Volume 03 | Issue 18
  • Volume 03 | Issue 19
  • Volume 03 | Issue 20
  • Volume 03 | Issue 21
  • Volume 03 | Issue 22
  • Volume 03 | Issue 23
  • Volume 03 | Issue 24
  • Volume 04 | Issue 01
  • Volume 04 | Issue 02
  • Volume 04 | Issue 03
  • Volume 04 | Issue 04
  • Volume 04 | Issue 05
  • Volume 04 | Issue 06
  • Volume 04 | Issue 07
  • Volume 04 | Issue 08
  • Volume 04 | Issue 09
  • Volume 04 | Issue 10
  • Volume 04 | Issue 11
  • Volume 04 | Issue 12
  • Volume 04 | Issue 13
  • Volume 05 | Issue 01
  • Volume 05 | Issue 02
  • Volume 05 | Issue 03
  • Volume 05 | Issue 04
  • Volume 05 | Issue 05
  • Volume 05 | Issue 06
  • Volume 05 | Issue 07
  • Volume 05 | Issue 08
  • Volume 05 | Issue 09
  • Volume 05 | Issue 10
  • Volume 05 | Issue 11
  • Volume 05 | Issue 12
  • Volume 05 | Issue 13
  • Volume 05 | Issue 14
  • Volume 06 | Issue 01
  • Volume 06 | Issue 02
  • Volume 06 | Issue 03
  • Volume 06 | Issue 04
  • Volume 06 | Issue 05
  • Volume 06 | Issue 06
  • Volume 06 | Issue 07
  • Volume 06 | Issue 08
  • Volume 06 | Issue 09
  • Volume 06 | Issue 10
  • Volume 06 | Issue 11
  • Volume 06 | Issue 12
  • Volume 06 | Issue 13
  • Volume 06 | Issue 14
  • Volume 06 | Issue 15
  • Volume 07 | Issue 01
  • Volume 07 | Issue 02
  • Volume 07 | Issue 03
  • Volume 07 | Issue 04
  • Volume 07 | Issue 05
  • Volume 07 | Issue 06
  • Volume 07 | Issue 07
  • Volume 07 | Issue 08
  • Volume 07 | Issue 09
  • Volume 07 | Issue 10
  • Volume 07 | Issue 11
  • Volume 07 | Issue 12
  • Volume 07 | Issue 13
  • Volume 07 | Issue 14
  • Volume 07 | Issue 15
  • Volume 07 | Issue 16
  • Volume 07 | Issue 17
  • Volume 07 | Issue 18
  • Volume 07 | Issue 19
  • Volume 07 | Issue 20
  • Volume 07 | Issue 21
  • Volume 07 | Issue 22
  • Volume 07 | Issue 23
  • Volume 08 | Issue 01
  • Volume 08 | Issue 02
  • Volume 08 | Issue 03
  • Volume 08 | Issue 04
  • Volume 08 | Issue 05
  • Volume 08 | Issue 06
  • Volume 08 | Issue 07
  • Volume 08 | Issue 08
  • Volume 08 | Issue 09
  • Volume 08 | Issue 10
  • Volume 08 | Issue 11
  • Volume 08 | Issue 12
  • Volume 08 | Issue 13
  • Volume 08 | Issue 14
  • Volume 08 | Issue 15
  • Volume 08 | Issue 16
  • Volume 08 | Issue 17
  • Volume 08 | Issue 18
  • Volume 09 | Issue 01
  • Volume 09 | Issue 02
  • Volume 09 | Issue 03
  • Volume 09 | Issue 04
  • Volume 09 | Issue 05
  • Volume 09 | Issue 06
  • Volume 09 | Issue 07
  • Volume 10 | Issue 01
  • Volume 10 | Issue 02
  • Volume 10 | Issue 03
  • Volume 10 | Issue 04
  • Volume 10 | Issue 05
  • Volume 11 | Issue 01
  • Volume 11 | Issue 02
  • Volume 11 | Issue 03
  • Volume 11 | Issue 04
  • Volume 11 | Issue 05
  • Volume 11 | Issue 06
  • Volume 11 | Issue 07
  • Volume 11 | Issue 08
  • Volume 11 | Issue 09
  • Volume 11 | Issue 10
  • Volume 11 | Issue 11
  • Volume 11 | Issue 12
  • Volume 11 | Issue 13
  • Volume 11 | Issue 14
  • Volume 11 | Issue 15
  • Volume 11 | Issue 16
  • Volume 12 | Issue 01
  • Volume 12 | Issue 02
  • Volume 12 | Issue 03
  • Volume 12 | Issue 04
  • Volume 12 | Issue 05
  • Volume 12 | Issue 06
  • Volume 12 | Issue 07
  • Volume 12 | Issue 08
  • Volume 12 | Issue 09
  • Volume 12 | Issue 10
  • Volume 12 | Issue 11
  • Volume 12 | Issue 12
  • Volume 13 | Issue 01
  • Volume 13 | Issue 02
  • Volume 13 | Issue 03
  • Volume 13 | Issue 04
  • Volume 13 | Issue 05
  • Volume 13 | Issue 06
  • Volume 13 | Issue 07
  • Volume 13 | Issue 08
  • Volume 13 | Issue 09
  • Volume 13 | Issue 10
  • Volume 13 | Issue 11
  • Volume 13 | Issue 12
  • Volume 13 | Issue 13
  • Volume 13 | Issue 14
  • Volume 13 | Issue 15
  • Volume 13 | Issue 16
  • Volume 14 | Issue 01
  • Volume 14 | Issue 02
  • Volume 14 | Issue 03
  • Volume 14 | Issue 04
  • Volume 14 | Issue 05
  • Volume 14 | Issue 06
  • Volume 14 | Issue 07
  • Volume 14 | Issue 08
  • Warren Wiersbe
  • Web Resources
2ProphetU
  • Home
  • Issues
  • Articles
    • Alan Day
    • Alan Stewart
    • Ed Litton
    • Gary Miller
    • Keith Drury
    • Michael Catt
    • Stephanie Bennett
    • Vance Havner
    • Warren Wiersbe
  • Quotes
  • Sermon Outlines
  • Podcasts
  • More
    • Book Reviews
    • Calendar
    • Odds n Ends
    • Web Resources
Articles . Keith Drury . Volume 12 | Issue 02

Bit Market

“There’s no market for drill bits — the market is for holes.”

In management circles the story is told of the new CEO who took over a 100 year old company that had manufactured drill bits but had been floundering for a decade. The old vice president for marketing, wanting to impress the new chief brought to their first meeting elaborate color charts illustrating the “bit Market” — detailing the total market for bits, and the company’s market share of the “bit market.”

When the detailed presentation finally ended, all eyes turned to the new CEO who changed the mind set of the company with one dismissive comment: “There is no market for bits…” –there were audible gasps around the table followed by long pause, then the new CEO finished, “the market is for holes.” Pausing a few moments for the thought to sink in, then the CEO stood to his feet and dismissed the meeting.

As a result of that single meeting, and the dramatic way the new CEO introduced a different style of thinking. From then on the company would look for “ways to make holes” not for how to better manufacture drill bits. The customer needs drill bits only so long as bits are the best way to make holes. The moment a laser device arrives which makes a hole better, cleaner, safer, and cheaper, drills bits will go the way of the horse and carriage. It is focusing on the ends not the means.

“The market is for holes” applies to churches too, (which often think like 100 year old companies). Face it, there’s absolutely no “market” for Sunday school, morning services, Sunday night carry-in dinners, Tuesday evening calling programs, or Habitat for Humanity. The market is for the holes: discipleship, worship, fellowship, evangelism, service. As soon as a new program makes a better “hole” than Sunday school we should unleash it to accomplish discipleship. When someone invents a better way to have collective worship we can dump the Sunday morning service. Same with fellowship, evangelism and service.

But what is instructive about this model is how it causes us to ask of everything we do, “What is the hole?” And, “Is there a better way to make it?” “Bit market” calls us to examine everything we do to state its purpose, and ask if there is a better way to do it.

So what about “pastoral calling?” Church offices? Church bulletins? Midweek mailers? Sunday night service? Pulpits? Overhead-screens-in-worship? Pioneer clubs? Praise bands? Youth groups? Youth conventions? Choirs? Camps and retreats? Altar calls? And a hundred other “bits” of the church?

So what do you think? What “bits” are we still trying to sell where there are better ways to make the holes?

(copyright 2012, Keith Drury, www.drurywriting.com/keith)

Keith Drury

Keith Drury served The Wesleyan Church headquarters in Christian Education and Youth leadership for 24 years before becoming a professor of religion at Indiana Wesleyan University. He is the author of more than a dozen books of practical spirituality, including Holiness for Ordinary People, Common Ground and Ageless Faith. Keith Drury wrote the Tuesday Column for 17 years (1995-2012), and many articles can be found on his blog “Drury Writing.”

Keith Drury retired from full time teaching in 2012. Keith is married to Sharon and has two adult sons and several grandchildren. He is retired in Florida with Sharon and enjoys cycling.

Share this:

  • Twitter
  • Facebook
  • Print

Read An Article

  • A Step at a Time
  • Hard Words to Swallow Lead to Revival (Part 1)
  • Day and Night

RSS Warren Wiersbe Podcast

  • Warren Wiersbe End Of Content PSA
  • Hills And Valley (Warren Wiersbe)
  • Remember
  • Fruit Bearing

RSS Sherwood Baptist Podcast

  • Secret Prayer
  • The Consequences Of Failing To Stand Firm
  • Authoritative Prayer
  • Forgiving Prayer

MICHAEL CATT MESSAGES

Verse

I write these things to you who believe in the name of the Son of God, that you may know that you have eternal life.
1 John 5:13

Quotes On

  • Hypocrisy

Search

Links

Michael Catt

Vance Havner

Ron Dunn

Sherwood Church

Copyright 2ProphetU 2021. All righrts reserved.